Palm Beach by Goodall 1945

One word about this advertisement:  COOLth.

That is all.

 

Palm Beach by Goodall

22% more COOLth* actually built in!

Costly Angora mohair is the base of the famous Palm Beach “open window” weave-a s-m-o-o-t-h fiber with no fuzz to mat or close the 1,600 “open windows” per inch.  Air circulates, dries the moisture on your skin…C-O-O-L-S your body Nature’s way, by evaporation.  An this ideal summer fabric-woven by Goodall-is also smartly tailored by Goodall with NO “heat trap” pads or heavy inner linings to impair it’s marvelous coolth*.  War conditions limit stocks, but Palm Beach is made in light or dark colors…stripes…business patterns.  Single or double-breasted.  Come see what we have!

*COOLth; opposite to warmth

Parks-Chambers

Author: Digging Up Your Family

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